Iwata, Ryo, Kaoru Kuramoto, Kenyuu Matsumoto, and Satoshi Kumagai. “Extracting Innovative Buyers by Scoring Using Innovator Theory”. International Review of Management and Marketing 10, no. 5 (September 4, 2020): 92–102. Accessed December 21, 2024. https://mail.econjournals.com/index.php/irmm/article/view/9815.