Al Maazmi, Khairia Ghuloum, Yazid Abdullahi Abubakar, and Muhammad Mustafa Raziq. “Linking Hierarchy Culture, Market Culture and Innovation Orientation: Moderating Roles of Causation and Effectuation”. International Review of Management and Marketing 14, no. 6 (October 31, 2024): 378–388. Accessed November 7, 2024. https://mail.econjournals.com/index.php/irmm/article/view/17222.