Mgiba, F. M. (2019) “Social Network Theory, Sigma Six, and Customer Experience Management: Common Elements that Aid Positive Sales-marketing Interface: A Review of the Literature”, International Review of Management and Marketing, 9(5), pp. 165–172. Available at: https://mail.econjournals.com/index.php/irmm/article/view/8674 (Accessed: 24 November 2024).